Can Travel Be Sold as a Subscription?

Within the last few years, more new entrants in travel are looking at ways to offer consumer travel services through a recurring subscription fee. These include personalized travel planning and booking services, as well as actual subscriptions to travel products. This Analysis provides a snapshot of the role of subscription models in travel, the key ingredients required for travel subscriptions, and a review of new entrants offering subscription-based services.

Hear Phocuswright's vice president, research, Douglas Quinby's, take on the growing subscription trend - watch the video here.