Research Topics
Article
Green Dilemma: How Cutting Emissions Cuts Into Corporate Travel
Amidst the technological evolution of COVID recovery, sustainability has become a cornerstone, with...
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Who Owns the Customer? How About the Customers Themselves!
In the travel industry, the quest to "own the customer" through the collection of detailed profile and...
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At a Crossroads: Underappreciated Tech in Travel
Emerging technologies have undoubtedly revolutionized many industries, yet the travel industry has not...
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GenAI and Emerging Tech Use Among Travelers
This article is derived from the findings of Phocuswright’s 2023 consumer travel surveys in Europe,...
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Fintech in Travel: What’s New?
Fintech is changing the way travel is purchased and settled. While in and of itself, fintech touches...
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Travel Rewards vs. Loyalty – What’s the Difference?
This article addresses some key trends in the development of travel loyalty, with a focus on the...
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Future of the PNR: ONE Order vs. Order Management
IATA’s New Distribution Capability (NDC) initiative gives airlines and their partners a way to replace...
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Dynamic, Continuous and Bundled Pricing: Options and Offers in Air Distribution
The notion that different passengers pay different prices for the same flight has been engrained into...
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How Chinese OTAs Turned Around Three Years of COVID Isolation
Chinese travelers are back on the map. Three years of isolation ended on January 8, 2023. As China...
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Super Apps’ Secret Sauce
Super apps are mobile applications that offer multiple services, often including transportation,...
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Real-Time Revolution in Hotel Operations
Data has long been used to make operating decisions. But what happens when the paradigm shifts, as it...
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eVTOLs in Travel: Viable Addition or Flights of Fancy?
Electric Vertical Takeoff and Landing aircraft – “eVTOLs” – offer the promise of next-generation air...
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Estimating Hospitality Industry Recovery Using Big Data and AI
The hospitality industry will experience a significant transformation through the COVID-19 pandemic...
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No Travel Experience Necessary: More Outsiders Enter the OTA Market
Non-travel brands, such as financial institutions, retailers and loyalty clubs must really want to get...
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Navigating the Digital Wave: Cruise Tech Post-COVID
If anything, positive came out of the pandemic for the cruise industry, it may be the acceleration of...
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Under the Influence: Social Media’s Role in Trip Planning and Inspiration
Travel is alive and buzzing in the social media ecosystem. Users, brands and influencers are all...
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Roundup: Web3 Is Proving Its Value in Travel
Following a long buildup-and-hype period, 2023 is proving to be a pivotal year for Web3: These...
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Green Travel Innovation Now (Yes, Now!)
The time for pondering and discussing what it means to be “green” in the travel industry is over. In...
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The Future of Social Media, Influencers and Social Commerce in Travel
A key goal of travel industry marketers is to build efficient, direct-to-consumer relationships by...
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