Travelers' evolving concerns and attitudes toward transport, lodging, cruise and activities

New challenges that travel companies face include travelers' evolving concerns and attitudes toward different travel components in light of the coronavirus pandemic. According to Phocuswright's latest travel research report, COVID-19: Perceptions of Transport, Lodging, Cruise and Activities (which is part of a 3-report series "COVID-19: Path to Recovery"), travelers are less comfortable with/associate perceived health risks to some forms of transportation, lodging and travel activities. Specific travel products considered in this report include air and ground transportation, hotels, short-term rentals, cruises and travel activities.

Here are the 5 research highlights that reveal traveler perceptions:

1. Shared modes of travel have lost appeal.
2. Some perceptual changes, like perceived health risks associated with flying, are permanent.
3. Not all road trips are created equal.
4. Large hotel properties still face pandemic-specific challenges.
5. Travel that minimizes encounters with others has jumped the most in popularity.

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Part of Phocuswright's COVID-19: Path to Recovery series, this research is based on a comprehensive survey of leisure travelers in the U.S., the U.K., Germany, France, Italy and Spain. This report explores travelers' evolving concerns and attitudes toward different travel components in light of the coronavirus pandemic. Specific travel products considered include air and ground transportation, hotels, short-term rentals, cruises and travel activities.

Also in this series:

• COVID-19: Travel Planning, Shopping and Booking
• COVID-19: Why Some Consumers Won't Travel

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