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Examine the essential components of India’s economic, cultural and demographic landscape to understand the critical aspects of travel and online travel, the dynamics that make this market so unique, and the essential strategies required for success.

Big changes are dominating the business travel landscape, and according to The PhoCusWright Business Travel Trends Survey Third Edition, the traveler is at the helm. Business and leisure are blending like never before, and both corporate travel managers and travel providers need to take a hard look at adjusting their paradigms to accommodate this shift.

A PhoCusWright and Ypartnership joint project.

The NEXTgen traveler is mainstreamed in society as technology increasingly plays a role in everyday living. Where their greatest impact will be going forward is less about the shift from offline to online processes, but rather how they make their travel decisions in the first place – their influences, points of reference, resources and other touchpoints.

This analysis of online travel data gathered by Hitwise revealed surprising results – just over half of the top 200 travel Web sites in February 2008 were booking sites. The remaining were referral and media sites, which attract travel shoppers with expert and traveler-generated reviews, metasearch capabilities, and maps of travel destinations. Other findings reveal the top downstream beneficiaries of metasearch, supplier and online travel agency sites.

In its tenth year, The PhoCusWright Consumer Travel Trends Survey tracks the leisure travel shopping and buying behavior of the U.S. online traveler and the strategic implications of these findings on the online distribution of travel. The study also provides insight into the travel buying behavior of frequent U.S. business travelers.

PhoCusWright’s Travel Agency Distribution Landscape: 2006-2009 represents a landmark study of the agency distribution channel in the U.S. This ground-breaking report represents the first definitive market sizing and comprehensive trends analysis for the traditional travel agency distribution channel, including historical data for 2006 and forecasts for 2007-2009. Findings are based upon in-depth interviews spanning travel suppliers, agencies and technology companies, as well as a comprehensive survey of travel agents.

Download PhoCusWright's Travel Agency Key Terms and Definitions here.

While travel companies may find it tricky to establish themselves in virtual worlds, the potential to connect with consumers could be worth it.

Many corporate travel managers and buyers view the growth of sites such as MySpace or Facebook as an Internet phenomenon that has little impact on their day-to-day jobs. This is not only a naive view, but it also represents a significant missed opportunity for the corporate travel industry.

Online travel agencies in Europe are increasingly experiencing competitive pressure from other online players. In particular, the boundaries between online travel agencies and tour operators going online are blurring. Dynamic packaging will gain further significance as a differentiator among online travel agencies, tour operators and LCCs.

PhoCusWright’s U.S. Online Travel Overview Seventh Edition provides a comprehensive look at travel distribution and marketing trends in the U.S., providing market sizing, forecasting and analysis. The report includes historical (actual data for 2005-2006) and projected (2007-2009) segment gross bookings and growth as well as channel analysis of online intermediary and supplier direct sales.

The primary purpose of this report is to educate the reader on the major trends in corporate travel technology. This study provides detail into specific features and functionality within various corporate travel technology categories.

The most accurate, in-depth look at market size, forecasts and analysis for the European market as a whole along with the U.K., French, German, Italian and Spanish travel and online markets. Individual country reports also available.

This report examines the French travel market in the context of the development of the European online travel market. It also appears as part of PhoCusWright's European Online Travel Overview, and is presented here on its own as a convenience to PhoCusWright Global and European Edition subscribers

This report examines the German travel market in the context of the development of the European online travel market. It also appears as part of PhoCusWright's European Online Travel Overview, and is presented here on its own as a convenience to PhoCusWright Global and European Edition subscribers

This report examines the Italian travel market in the context of the development of the European online travel market. It also appears as part of PhoCusWright's European Online Travel Overview, and is presented here on its own as a convenience to PhoCusWright Global and European Edition subscribers

This report examines the Spanish travel market in the context of the development of the European online travel market. It also appears as part of PhoCusWright's European Online Travel Overview, and is presented here on its own as a convenience to PhoCusWright Global and European Edition subscribers

This report examines the United Kingdom travel market in the context of the development of the European online travel market. It also appears as part of PhoCusWright's European Online Travel Overview, and is presented here on its own as a convenience to PhoCusWright Global and European Edition subscribers

Australians and New Zealanders are known for their active lifestyles and love of travel. Although small compared to other hot travel markets such as India and China, Australia/New Zealand's total travel industry is still a sizable US$22.2 billion. Online growth potential is enhanced by the fact that the entire travel opportunity is addressable for technology-enabled disintermediation. Read about these markets in PhoCusWright's Australia/New Zealand Online Travel Overview.

PhoCusWright's Canadian Online Travel Overview provides groundbreaking, in-depth analysis of the Canadian online travel landscape and opportunity.

PhoCusWright’s first ever study that tracks and reports on online behavior, trends and opportunities in the burgeoning groups, meetings and corporate marketplace.

This report describes and sizes the growing market in India for online travel distribution. It describes the economic and cultiural changes that are occuring that will foster the growth of this market.

Corporate Travel Distribution: Key Markets focuses on the online distribution of corporate travel and the most salient trends that will impact its growth and composition in the U.S., European Union and Asia Pacific regions.