Research Insights 4 big picture key findings in less than 3 minutes on the U.S. travel market

4 big picture key findings in less than 3 minutes on the U.S. travel market

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An Open Access subscription provides company-wide access to the whole library of Phocuswright’s travel research and data visualization.

These 4 key findings are from Phocuswright's latest travel research report: U.S. Travel Market Report 2020-2024, available here.

For more on the U.S. travel marketplace, check out the following (available now or coming soon):

Phocuswright just published Travel Forward: Data, Insights and Trends for 2025, a resource (available...

Phocuswright's Travel Forward: Data, Insights and Trends for 2025 provides broadscale insights into...

5 ways travelers are using GenAI

With rapid advances in generative AI, virtual reality and a range of other high-tech tools, travelers...

Travelers’ embrace of technology continues to evolve. Digital interactions, preferences for apps and...

While digital interactions are preferred by more for directions, checking in, and making changes to...

Are travelers early adopters?

The use of technology in the trip-planning path is notone-size-fits-all; for most, there is variation...

Creators and conversion

The rate of influencer collaborations affecting converters is a prime indicator that creator...

Forty percent of North American respondents and 32% of European respondents pay between 3-3.9% in...

The travel industry payment gap

Changes in payment are not happening in isolation. As distribution and payment trends are...

Through a better understanding of demographics that embrace social media and the psychology of why...