An eight-year Phocuswright veteran, Ms. Walsh contributes to a range of research efforts as author and editor, with recent publications including In-Destination Events, Attractions & Activities: Europe, U.S. Mobile Travel Report: Market Sizing and Consumer Trends, and U.S. Online Travel Traffic Report. Cathy joined Phocuswright in 2005 to launch The Phocuswright Research Subscription: Technology Edition (now The Innovation Edition). Formerly director, communications, Cathy continues to create marketing content to promote Phocuswright research and events. Cathy gained travel industry expertise as editor of the trade newsletter Travel Distribution Report, where she produced news and analysis on travel distribution and technology. She is a cum laude graduate of The University of North Carolina at Chapel Hill and received a M.A. in English from North Carolina State University, where her research focused on technology and culture.
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Areas of Research
Cathy's areas of expertise include online consumer technology, social networks, marketing and distribution strategy, and Internet trends, with a particular focus on emerging technologies.

Europe Travel Market Report 2025
Category: Market Overview & Sizing Published: April 2025 Analysts: Ralph Merten, Cathy Walsh, Friederike Winkowski, Dirk Rogl, Fabian Gonzalez, Peter O'Connor, Stanislas Feminier US $2,295This report series features six key markets in the Europe travel market: France, Germany, Italy, Scandinavia, Spain and the U.K. Collectively, the series provides comprehensive market sizing and...

Canada Travel Agency Highlights 2025
Category: Market Overview & Sizing Published: March 2025 Analysts: Cathy Walsh, Stan Pawlow, Lorraine SileoCanada Travel Agency Highlights 2025 is a curated research snapshot, focusing on the Canadian travel agency distribution landscape and overall market size.

U.S. Travel Agency Landscape 2024
Category: Market Overview & Sizing Published: February 2025 Analysts: Cathy Walsh, Lorraine Sileo US $695U.S. Travel Agency Landscape 2024 is part of a joint research project with Phocuswright and Travel Weekly, tracking the travel agency distribution landscape and overall market size.

What Google’s Cookie Reversal Means for Travel
Category: Technology Innovation Published: October 2024 Analysts: Cathy Walsh US $295Google's decision to reverse its plan to eliminate third-party cookies from Chrome offers a temporary reprieve for travel advertisers. However, it highlights the growing emphasis on privacy and the need...

How the EU Digital Markets Act (DMA) Will Impact Travel
Category: Technology Innovation Published: September 2024 Analysts: Cathy Walsh, Michael ColettaThis research examines the impact of the EU Digital Markets Act (DMA) on the travel industry, focusing on how regulations targeting online gatekeepers like Booking.com are reshaping competition and...