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What's important to your consumers is important to you. Phocuswright's research on consumer technology, social media, booking tendencies, brand loyalty and all other traveler decisions will help you stay abreast of consumer trends.
ReportTravel Forward: Data, Insights and Trends for 2025
Published: December 2024
Phocuswright's Travel Forward: Data, Insights and Trends for 2025 provides broadscale insights into...
Report
ReportU.S. Consumer Travel Report 2024
Published: November 2024
Phocuswright’s U.S. Consumer Travel Overview 2024 provides a snapshot of American travelers’ recent...
Report
ArticleShorter Trips, Lower Spend: Are U.S. Travelers Feeling the Pinch?
Published: November 2024
This article, based on Phocuswright’s U.S. Consumer Travel Report 2024, delves into the recent shift...
Article
ReportTravelers and Tech 2024: GenAI, VR and More
Published: November 2024
Phocuswright’s Travelers and Tech 2024: GenAI, VR and More is part of a comprehensive consumer...
Report
ReportTravelers and Tech 2024: Attitudes and Usage
Published: October 2024
Phocuswright’s Travelers and Tech 2024: Attitudes and Usage is part of a comprehensive consumer...
Report
ReportEurope Consumer Travel Report 2024: Major Markets Compared
Published: October 2024
This report, based on a comprehensive survey of European travelers and those who plan to travel in the...
Report
ReportThe Creator Effect: Harnessing the Power of Collaboration in Travel
Published: September 2024
Phocuswright’s The Creator Effect: Harnessing the Power of Collaboration in Travel is part of a...
Report
ReportF is for Funnel: Social Media and the Path to Travel Purchase
Published: August 2024
Phocuswright’s F Is for Funnel: Social Media and the Path to Travel Purchase is part of a...
Report
ReportItaly Consumer Travel Report 2024
Published: July 2024
Travelers in France are still value travel spend highly Despite economic challenges, travel and...
Report
ReportFrance Consumer Travel Report 2024
Published: July 2024
The number of French travelers has reached a new high. Travel incidence also grew across all age...
Report
