Report U.S. Hotel & Lodging 2019: Key Developments

U.S. Hotel & Lodging 2019: Key Developments

Published:
February 2020
Research Type:
Report
Format:
HTML & PDF
Segment:
Hotels & Lodging
Region:
U.S. & Canada

FREE for Open Access Subscribers

Subscribe

Summary

Note: The market sizing and analysis contained in this report were completed prior to the outbreak of COVID-19, the novel coronavirus that began in Wuhan, China and has since spread to countries worldwide. The virus will have a significant impact on global travel markets in 2020. Phocuswright is actively monitoring this highly dynamic situation, and will provide updates and/or publish new material as soon as possible.


Though there has always been tension between hotels and online travel intermediaries, there are clear signs that the conflict is subsiding. Hotels now have the tools necessary to make OTA partnerships work to their benefit, and are focused on ensuring that OTA sales are incremental, rather than coming from their loyalty members. Online will continue to grow for both direct and indirect bookings; it’s just a matter of exploiting the benefits of each channel. This report explores the most notable trends and stories that are impacting the U.S. accommodations segment right now. 

This report is available for purchase as a package with U.S. Hotel & Lodging 2019: Market Sizing and Landscape. Please CLICK HERE for more information and to purchase. 

Also available in the U.S. Online Travel Overview 2019 series:

 

Analysts
Lorraine Sileo
Lorraine Sileo