Southeast Asia Travel Market Report 2023-2027
- Published:
- January 2025
- Research Type:
- Report
- Figures:
- 27
- Segments:
- Air, Car Rental & Ground Transportation, Hotels & Lodging, Online Travel Agencies, Rail
- Regions:
- Asia Pacific
Summary
Southeast Asia’s gross bookings are set to exceed $59 billion in 2024, surpassing pre-pandemic levels, with online penetration climbing to 74% by 2027. Mobile-centric consumers and AI-driven tools are reshaping booking behaviors, while governments and businesses invest heavily in infrastructure and tourism development. This dynamic market reflects both recovery and transformation, with plenty of opportunities for further expansion.
Phocuswright’s Southeast Asia Travel Market Report 2023-2027 provides a comprehensive view of the Southeast Asia (Indonesia, Malaysia, Singapore, Thailand) travel market, including detailed market sizing and projections, distribution trends, analysis of major travel segments, key developments and more.
This report is part of the Asia Pacific Travel Market Report 2023-2027 series, which includes all of the following publications (available now or publishing soon):
- Asia Pacific Travel Market Report 2023-2027
- Australia-New Zealand Travel Market Report 2023-2027
- China Travel Market Report 2023-2027
- India Travel Market Report 2023-2027
- Japan Travel Market Report 2023-2027
- Southeast Asia Travel Market Report 2023-2027
- Northeast Asia Travel Market Report 2023-2027
- Asia Pacific Travel Market Data Sheet 2023-2027
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What is Open Access
An Open Access subscription provides company-wide access to the whole library of Phocuswright’s travel research and data visualization.