Europe Consumer Travel Report 2024 (Series)
- Published:
- May 2024
- Research Type:
- Report
- Segments:
- Air, Car Rental & Ground Transportation, Cruise, Hotels & Lodging, Online Travel Agencies, Tours & Packages, Short-Term Rental
- Regions:
- Europe
Summary
Insights into traveler behavior can help companies keep their pulse on shifts in consumer behavior, identify ways to differentiate themselves and effectively market to various segments. Phocuswright’s Europe Consumer Travel Report 2024 series provides a snapshot of Europeans’ recent travel behavior and sentiment regarding travel. Based on a survey of European (French, German, Italian, Spanish, British) leisure travelers, this collection of reports provides a comprehensive range of data and analysis on the trip lifecycle of consumers in key European markets.
Key questions answered in this report series include:
- What does the average traveler look like? How many trips do they take per year, where do they go, with whom, for how long, and how much do they spend
- What resources - online and offline - do European travelers use to research, plan and book their trips
- How do preferences differ across age groups?
- How do travelers make decisions about various elements (e.g., air, hotel and activities) of their trips
- What role does social media play in European consumers’ travel planning activities?
- What is the sentiment towards future travel? What changes, if any, do European travelers intend to make regarding their future travel?
Phocuswright’s Europe Consumer Travel Report 2024 series is available for purchase for $1,295. With the single purchase of the series, the following collection of reports (available now or publishing soon) are automatically included at no additional cost:
